2017 Media and Advertising Triathlon

Ready to achieve sporting greatness? Join us on Friday 7 July 2017 at Dorney Lake for the hottest sporting event in the media and ad world calendar, The Media and Advertising Triathlon, in support of Media Trust.

Back for a third year were inviting those in the media and advertising industries to compete against friends, clients and colleagues. If you’re not in either industry don’t be put off, you’re still invited to enter the event.

Hosted in partnership with Dentsu Aegis Network, Google and Sky Media and with support from key players in the media industry, the day promises to feed your competitive spirit with plenty of inter-company and inter-industry competition.

We have options to suit all levels of sporting prowess:

  • Olympic Triathlon (Individual or Relay Team): 1500m Swim, 42.4km Bike, 10km Run
  • Sprint Triathlon (Individual or Relay Team): 750m Swim, 21.2km Bike, 5km Run
  • SuperSprint Triathlon(Individual): 400m Swim, 10.6km Bike, 2.5km Run
  • Duathlon Triathlon (Individual or Relay Team): 5km Run, 21.2km Bike, 2.5km Run

Enter as an individual or as a company team and join the biggest names from across the media industry.

All funds raised will allow us to continue to help UK charities like Nightline and Full Fact , to develop their voice, raise their profile and share the impact of their work. 

What better way to spend a Friday in the summer than by testing your fitness and contributing to a worthwhile cause?

For more information email Colette Slack on colettes@mediatrust.org. Tweet us @Media_Trust using the hashtag #MediaTri


Find out more and enter

Event Sponsors

Dentsu Aegis NetworkGoogleSky Advance

Sky Advance

Sky Advance connects Sky’s ground breaking TV viewing data to the digital world, allowing advertisers for the first time to break down the barriers between broadcast and digital campaigns.

Advertisers can now take TV programme and ad viewing insights into the digital domain, reaching relevant audiences on and off the Sky estate.

The award-winning technology can be used in multiple ways, whether you have TV presence or not. This new level of understanding gives advertisers creating a digital campaign the ability to:

  • Extend or reinforce a TV advertising campaign
  • Further activate and enhance a TV sponsorship
  • Use TV programme viewing insights for an enhanced digital execution

Find out more: www.skymedia.co.uk/skyadvance