Pitching to journalists
Speaker biographies
Adam Curtis, World Editor, BBC Interactive
Alison Benjamin, Deputy Editor, Society Guardian
George Brock, International Editor, The Times
Oonagh Baerdvelt, Assistant Vice President, Press and Media Relations, Europe & MENA, Deutsche Bank
Dom O'Reilly, Director, Afghanaid
Lorraine Connolly, News Editor, Community Newswire, Media Trust/Press Association
- Date:
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Tuesday 07 October 2008
- Time:
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10:00 AM until 04:00 PM
- Event type:
seminar
- Description:
- Experience the unique opportunity to pitch your story to leading journalists. Get feedback and learn how to improve your media pitches to get your organisation valuable media coverage.
- Outcomes:
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- Learn about the role of the news release in achieving coverage for your organisation
- Discuss when it's best to use a news release to get your story out
- Discover how to avoid misusing a news release and stay on the right side of journalists
- Hear from media professionals about how to format and structure your release
- Understand how to assess the correct stories, style and tone for the publications you are pitching to
- Practise turning your own story into a release - receive expert analysis and advice
- Get feedback on your pitch and story ideas
- Location:
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Greater London
- Cost:
£176.25 (inc VAT) charity / voluntary
£223.25 (inc VAT) public / private- Contact:
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Training and Events 020 7217 3780 or email: trainingandevents@mediatrust.org
- Getting there:
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Details will be sent once you have booked a place. Delegate registration begins 30 minutes before start time.