Introduction to marketing - Manchester
Related events
- Date:
-
Thursday 16 October 2008
- Time:
-
10:00 AM until 01:00 PM
- Event type:
workshop
- Description:
- New to marketing and communications? Learn the fundamentals of
marketing; from identifying and segmenting your market, to discussing
what media platforms promise the best return for your organisation.
This seminar will equip yourself with the tools you need to get your
marketing plan underway
This event is jointly organised with NCVO (National Council for Voluntary Organisations) campaigning and Advocacy.
- Outcomes:
-
- Learn about the function and purpose of marketing
- Discover the worth in defining and segmenting your market
- Understand the importance of identifying a clear brand
- Find out how using a unified marketing message, unique tone and appropriate media platforms help convey your message
- Learn the key concepts of target markets, marketing communication mix, marketing tools and characteristics
- Understand the 6 P's and their marketing context
- Location:
-
North West
- Cost:
£58.75 (inc VAT) charity / voluntary
- Contact:
-
Training and Events 020 7217 3780 or email: trainingandevents@mediatrust.org
- Getting there:
- Details will be sent once you have booked a place. Delegate registration begins 30 minutes before start time.