Controversial campaigning
Speaker biographies
Chris Stalker, Head of Campaigning Effectiveness, NCVO
Chris Arnold, Executive Creative Director, Feel
Eddie Bensilum, Director, Regester Larkin
Related events
- Date:
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Tuesday 06 November 2007
- Time:
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09:45 AM until 01:00 PM
- Event type:
Seminar
- Description:
- With so many organisations clamouring to influence public opinion and effect change how can you make sure your campaign gets heard above the rest?
Whether you are already campaigning on a controversial issue or you want to use a controversial campaign to launch your organisation into the media this seminar is for you!
This seminar can be booked alongside an afternoon session on Crisis Management at a discounted rate of £60 off. Please note this discount is only available via phone so please call 0207 874 7610 to book. - Outcomes:
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- Find out whether a controversial campaign will help or hinder your organisations targets – what are the pros and cons of controversy?
- Identify strategies for change – how will a controversial campaign fit into your overall strategy?
- Discover how to use controversial issues and media hype to quick track your campaign into the news
- Hear how to gain the support of your stakeholders, building their needs and sensitivities into your campaign
- Look at successful controversial campaigns and their outcomes
- Discover how to get backing within your organisation and prepare for the future
"Controversial PR stimulates debate. It is often controversial because it challenges our beliefs and values. It make us feel uncomfortable because it drags us out of that mind numming comfort zone people like to be in." Chris Arnold, Speaker, Feel
- Location:
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Greater London
- Cost:
£117.50 (inc VAT) charity / voluntary
£164.50 (inc VAT) public / private- Contact:
- Training and Events team on 020 7874 7610
- Getting there:
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Details will be sent to you once you have booked a place.