Communicating with hard to reach groups

Speaker biographies

Ade Rawcliffe, Diversity and Talent Manager, Channel 4

Patricia Macauley, BME Communications Manager for COI Communications (the government's national inclusivity agency)

Barbara Keating, New Media Manager at the Refugee Council

Allan Williams, Head of Policy and Research, Action with Communities in Rural England

Manveet  Patel, Healthy Ageing Healthy Living Project Coordinator, Age Concern England

Dal Singh, Ethnic Communications Specialist, The Marketing Effect



Booking form

Download booking form

If you don't wish to book online please use this form.

Date:

Thursday 03 July 2008

Time:

02:00 PM until 05:00 PM

Event type:

Seminar

Description:

Learn how to make your marketing message accessible to faith, refugee, isolated rural and BME (Black and Minority Ethnic) audiences.

Outcomes:
  • Discover new ways to market to hard to reach groups

  • Learn how to initiate approaches that are culturally sensitive

  • Find out how best to target your message or service through mainstream and specialised media, local groups, networking opportunities, outreach work and more

  • Hear from charities who have successfully reached hard to reach groups

Location:

Central London venue tbc

Greater London

Cost:

£141.00 (inc VAT) charity / voluntary
£188.00 (inc VAT) public / private

Contact:
Training and Events 020 7217 3780 or email: trainingandevents@mediatrust.org
Getting there:
Details will be sent once you have booked a place. Delegate registration begins 30 minutes before start time.