Wednesday 16th May 2012
Internet users in Kenya are being given social media training as part of a partnership programme from a UK-based charity.
They have been shown how online networks such as Facebook, Twitter and LinkedIn can be used to improve business and organisational communication.
The informal sessions have been run by Computer Aid International's team at its Africa Regional Office in Nairobi.
A charity spokesman said: "The sessions have looked at topics including the development of a social media strategy for an organisation as part of a marketing strategy, and how to expand the scope of influence as well as increase an organisation's impact through use of social media.
"These informal sessions have been designed to help our partner organisations use technology more effectively in the service of development."
Computer Aid, which is based in Brunswick Industrial Park, north London, initially started out by giving donated computers and other hardware to projects and schools in developing countries.
It has sent PCs to more than 100 countries and developed partnerships to deliver training to make the most of the new equipment.
The charity offers social media training through its Training Partnerships Initiative.
Organisations to benefit from the training include Computers For Schools Kenya, the WEEE Centre, Digital Pipeline Africa and CFSK institute of ICT.