Marketing Support

Marketing Matters gives practical advice on the fundamentals of marketing, including an informative video that addresses marketing as a third sector priority.

The video demystifies web 2.0 tools, and reveals why new media is vital to reach wider audiences. Watch the full Marketing Matters video here.

There's lots more useful resources on the website, including honing your mission statement, the marketing 7Ps and how to develop a marketing plan.

And learn more about planning your marketing and PR activities with our training events across England.

What is Marketing?

Before you dive in and start on your path to become a marketing guru, get to grips with basics of what exactly marketing is.

Marketing strategy

Branding helps define how your organisation is perceived. Here's how can you get yours spot on.

Messaging

You've grasped the basics of marketing, PR and branding - now, how do you get your message out there?

Glossary

This guide of marketing terms will help you navigate your way through the tricky minefields of marketing jargon.

Media Trust

Marketing Support

What is Marketing?

Marketing strategy

Messaging

Glossary