PR essentials

May 10

Centre House
56 Wood Lane, Shepherds Bush
London
W12 7SB

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Time:

10:00 AM - 1:00 PM

Description:

Understand the building blocks of PR. Use media and public relations to demonstrate your work to wider audiences, with an overview of tools, techniques and principles in working with the media. Confidently approach proactive, and be prepared for reactive, media opportunities.

Ideal for you if:
You want to raise your organisation’s profile in the press, and need an intro or refresher to get you started.

Back at work, you’ll:

• Plan measurable press campaigns
• Develop an effective press pack and contacts with journalists
• Evaluate your media successes without a budget

Trainer: Alex Delaney, Communications Outreach Manager, Media Trust   --[if gte mso 9]> [endif]-->--[if gte mso 9]> 0 false 18 pt 18 pt 0 0 false false false [endif]-->--[if gte mso 9]> [endif]--> --[if gte mso 10]> /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi; mso-ansi-language:EN-US;} [endif]-->

Alex is a trained journalist and third sector communications expert with 5 years experience in the sector working in marketing, public relations and brand management for a number of charities including Time Bank, Transforming A Generation and British Youth Council.

Alex regularly delivers workshops at conference on how to hit headlines and tutors on how to achieve national, regional and local press coverage for newsworthy stories. Her role as Communications Outreach Manager also requires her to regularly train communities in the use of citizen journalism.

 

VAT will be charged at 20%

You can book online now with a card or by invoice (see 'other payment options' at the bottom of the next page), or call us on 020 7871 5653

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