E-marketing

Jun 7
Centre House
56 Wood Lane, Shepherds Bush
London
W12 7SB

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Time:
2:00 PM - 5:00 PM
Description:

Get the right message to the right people at the right time with email marketing; cheaper than printed leaflets or advertising, and easier to measure the impact. Handle email lists and managing recipients, understand the tools and jargon, craft effective emails for your audiences, integrate with other marketing and social media efforts.Ideal for you if:You want to go digital to do better, more targeted marketing with less resourceBack at work, you’ll:·      Understand and segment your customers to target them effectively·      Improve your measurable results – more clicks, visitors, donors…·      Spend less time on emailing but achieve more

Speakers

Chris Combemale, executive director, Direct Marketing AssociationAs executive director for the DMA, Chris has overall responsibility for all DMA activity in the UK. He is also founder of the Email Academy.He launched his career in New York with Young & Rubicam, founding the Wunderman direct-marketing office in Singapore and managing the Wunderman office in Hong Kong.

He developed Emailvision into a leading email service provider across Europe as Chief Operating Officer and UK Managing Director.Chairman of the DMA Email Marketing Council, he co-founded eMMa (Email Marketing Association) in 2001 and successfully led the merger of eMMa with the DMA in November 2002. Chris is also a frequent lecturer on IDM courses and other industry events.

Mathew Kelleher, commercial director, RedEye (winner, Email marketing, New Media Age Effectiveness Awards 2010)

VAT will be charged at 20%You can book online now with a card or by invoice (see 'other payment options' at the bottom of the next page), or call us on 020 7871 5653.

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Tel: 020 7871 5600
Em: info@mediatrust.org

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