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Youth MediaThe power of youth media to change lives

Media Trust recently commissioned a piece of research to explore how media is used as a tool to engage 13-25 year olds, improve their lives and get their voices heard. The research, released today, looks at youth media outside formal education including both skills-based accredited training and non-accredited media projects. Those consulted as part of the research include Headliners, The Prince’s Trust, Rural Media Company, Skillset, Teesside University Media Academy, Watershed Media Centre and Youth Music. A series of focus groups were also conducted with young people aged 13-24 in Bristol, Birmingham, Glasgow, London and Manchester.

Key recommendations from the research include:

  • the creation of a strategic agency for the whole of the youth media footprint in order to Identify and exchange best practice, coordinate local and regional provision and encourage partnership working.
  • the establishment of a national youth media aggregator to support the distribution and dissemination of youth media content to ensure young people’s voices are heard by the widest audience.

Full research, analysis and recommendations can be read in the power of youth media to change lives


Inspiring Volunteers: A Guide to Recruitment and CommunicationsInspiring Volunteers: A Guide to Recruitment and Communications

Inspiring Volunteers aims to inspire small to medium sized charities and community organisations who may struggle to effectively market
volunteering to a wider, more diverse audience and is full of ideas on recruiting, communicating with and retaining volunteers.



Download Inspiring Volunteers: A Guide to Recruitment and Communications


Meeting the news needs of local communitiesMeeting the news needs of local communities

This report, commissioned by Media Trust and written by Goldsmiths Media Research Centre, highlights the inextricable link between a vibrant local media and proper accountability and democracy.




Download Meeting the news needs of local communities (PDF, 529.7Kb)


BPRI Marketing report coverMarketing & Communications Needs of Charities

A significant piece of research, commissioned by us as part of the 'Marketing and Communcations' work-stream of Capacitybuilders Improving Support Services.

It provides a unique insight into the capacity and capability for marketing and communications amongst front line and support organisations of all sizes and sectors across England.

Download Marketing & communication needs (PDF, 3.68Mb)

Human Rights Report coverReporting Human Rights

A guide to the Human Rights Act that is both accessible and plain speaking. The guide includes quotes and opinions from leading journalists and human rights organisations.

Download Reporting human rights (PDF, 1.69Mb)

Reporting Poverty in the UKReporting Poverty in the UK

A practical guide to reporting an issue that is either not reported at all or is hidden by the fog of debate that it aims to demistify.

Download Reporting poverty in the UK (PDF, 2.68Mb)

Reporting DiversityReporting Diversity

This guide offers advice and practical help to journalists about how to rise to the challenge and avoid the perils and pitfalls of reporting community issues.

Download Reporting Diversity (PDF, 369.4Kb)


Changing Faces logo

Download these guides from Changing Faces, the UK's leading charity supporting and representing people with disfigurements to the face, hand or body from any cause:

Guidelines for Broadcasters on portraying and representing people with disfigurements

Guidelines for Journalists on reporting the experiences of people with disfigurements



To view these report PDFs you may need to download Adobe's free Acrobat Reader™.

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